Daniel leads the UK Women’s Health portfolio for Bayer, overseeing a team of 40 across sales, marketing, market access, and national partnerships. Currently based out of London, Daniel is responsible for the overall P&L of the business unit; ensuring the growth of his brands, the development of his people, and the delivery of financial targets.
Daniel Villegas, UK Head of Sales & Marketing for Bayer, used his Broad MBA and unwavering determination to evolve from designer in the creative industry to commercial leader in healthcare sector.
Daniel currently leads the Women’s Health business unit for Bayer in the UK. He is responsible for the overall P&L of the business unit; ensuring the growth of his brands, the development of his people, and the delivery of financial targets. Within 4 years, Daniel hopes to become a country General Manager, responsible for all operations in a country.
Daniel began his post-MBA career at GSK, as Associate Brand Manager working on the Aquafresh brand. Since then, Daniel has worked across multiple countries and across a variety of commercial roles; from Commercial Development Manager in Brazil, to Head of Global Business Planning and Marketing Director in the UK, to his most his most recent appointment leading sales and marketing for Bayer.
Using the “Spartans will” mindset commonly found in Broad MBAs, Daniel climbed to an influential position in a company with immense global presence. As a student, he discovered that post-MBA success requires hustle. Daniel ditched any desires to coast along, snagging interviews and flying out to recruiting conferences across the US. He even started his internship two weeks early, exuding a willingness to reach out to people and go the extra mile, which is just as evident today.
Eager to participate, Daniel was vice president of the MBA Marketing Association. He formed a tight network within the group, which was able to leverage members’ specialties. For example, the president led a session on how to approach recruiters and market oneself on LinkedIn. Villegas theorizes, “The marketing association was an important component of our two years at Broad because we all wanted to push ourselves and the club as far as possible…The club certainly helped me land my internship with Johnson & Johnson.”
Daniel’s first lesson on Michigan came the week before classes began. He met other out-of-state students for lunch one day and noticed a waitress pointing to a spot on her hand while giving directions to another group. Everyone at the table was puzzled, wondering what is she doing? This doesn’t make sense. Where are we? The waitress saw the group’s confusion and explained she was giving directions using her hand – as Michigan looks like a baseball glove. Daniel admits, “After that we understood, and even used it a couple times.”